FounderLab

FounderLab

FounderLab is a year-round business action programme for female entrepreneurs who want to make consistent, structured progress in their business.

Rather than giving you another library of information to work through, FounderLab gives you one clear business priority to focus on every month through a practical Business Transformation Challenge.

Over 12 months, you work systematically across the areas that contribute to building and growing a stronger business – from sales and visibility to systems, customer experience, AI, positioning and growth.

One challenge. One month. One clear outcome.

Every FounderLab month follows the same simple rhythm:

• 14 days – Challenge: Follow focused actions designed around a specific business outcome.
• 7 days – Implement: Put what you have created, changed or decided into your actual business.
• 7 days – Review & Reset: Review what happened, identify what still needs attention and prepare for the next challenge.

The work does not stop when the challenge ends. You have dedicated time to implement it, use it and assess the result.

What will you work on?

FounderLab challenges focus on practical areas of running and growing a business, including:

• Sales and building a working pipeline
• Visibility and getting your business in front of the right people
• Strengthening your offers
• Customer experience
• Business systems and processes
• Practical AI workflows
• Money, metrics and business decisions
• Positioning and messaging
• Operations
• Strategic connections and relationships
• Business strategy
• Planning for growth

Each challenge is designed around something you can actually complete, rather than simply something new to learn.

What happens inside a challenge?

When you open your current FounderLab challenge, you can see where you are, what you are working towards and what you need to do next.

Depending on the challenge, you may receive:

• Focused daily actions
• Step-by-step instructions
• Templates and checklists
• Practical tools and resources
• Implementation prompts
• Progress tracking
• Review questions
• End-of-challenge actions

The challenges are designed to fit alongside the reality of running your business.

Your weekly FounderLab briefing

FounderLab also keeps you informed between challenge actions.

Each week, you receive a concise FounderLab briefing bringing together information worth paying attention to, including:

• Current challenge updates
• Founder stories and highlights
• Useful business tools and resources
• Relevant opportunities
• Early signals and special drops
• Time-sensitive announcements
• Important dates and upcoming activity

What could you have completed after a year?

The value of FounderLab should be visible in the business itself.

Depending on the challenges you complete and implement, your year could leave you with:

• A working sales pipeline
• A stronger and clearer offer
• Better documented business systems
• AI workflows implemented into your work
• A visibility plan you have actually executed
• Clearer positioning and messaging
• Better understanding of your key business numbers
• Improved customer experience
• Stronger operational processes
• New strategic business relationships
• A clearer growth plan
• 12 completed business reviews

You are building a record of work completed, decisions made and improvements implemented across the year.

Who is FounderLab for?

FounderLab is designed for female entrepreneurs who are actively building a business and know there are important areas they need to work on.

It is particularly useful if:

• You have several things in your business that need attention and need structure around what to tackle next.
• You start business projects but need a clearer framework for completing and implementing them.
• You want practical business development rather than another course to consume.
• You want to improve your sales, systems, visibility, offers, operations or customer experience.
• You want to integrate AI into how your business actually operates.
• You value having a defined focus and clear actions.
• You want to stay informed about useful opportunities, tools and founder activity.
• You want to be able to look back at the year and see tangible progress in your business.

What FounderLab includes

• 12 monthly Business Transformation Challenges
• 14-day structured challenge periods
• 7-day implementation periods
• 7-day review and reset periods
• FounderLab challenge dashboard
• Challenge resources and templates
• Progress tracking
• Weekly FounderLab briefings
• Founder stories and updates
• Curated business tools and resources
• Relevant opportunities and early signals
• Special drops and important announcements
• FounderLab calendar and notifications

A year of working on the business

There will always be more you could work on as an entrepreneur.

FounderLab gives you a structure for deciding what you are working on now, completing it, putting it into practice and then moving deliberately to the next priority.

12 months. 12 Business Transformation Challenges. One focused business priority at a time.

Billing: £50 per year.

See the full FounderLab page