What happened
at the event.

This panel cut through the AI hype to give LEC members a clear picture of which tools actually worked for small businesses. The panellists shared their real experiences: what delivered ROI, what was overhyped, and what surprised them. ChatGPT was the starting point, but the conversation quickly expanded to image generation for marketing, automation tools for repetitive tasks, and the emerging category of AI-powered analytics. The most valuable insight: you do not need to be technical to benefit from AI. Several panellists had no coding background but had integrated AI deeply into their workflows.